Quick & Effective Branding Ideas
There are successful branding strategies that can effectively grow your business at a lower cost than traditional marketing; such as newspaper or television advertising. Branding is the maketing of your company's products, logos and slogans to increase customer recognition of your business. By building a recognized brand in your market, you reduce your reliance on traditional marketing and increase loyalty and referrals from your existing and future customers...
Community Marketing: Getting your company involved in your community is a great way to increase consumer recognition of your brand. Sponsoring a yourth sports team builds good will, especially from the parents of the children on your team.
Loyalty Programs: Maintaining a loyal
customer base is crucial for your business to survive. Repeat
customers contribute a steady flow of income to your company and are
more likely to refer your business to their friends. Reward
those loyal customers by creating a "loyalty" rewards program.
By keeping track of your customer's purchases and rewarding
them with discounts, you'll ensure they'll stay with you and
may even refer other customers to you.
Referal Incentivies: Consumers are more likely to trust a company that is highly referred from their friends over a comany that they see in a regular advertisement. Start a rewards program for customers who give you referrals. It's a win-win for both of you.
Hold Power® Technology: An affordable and effective way to communicate all of the above branding ideas is to incorporate Hold Power® technology to your company's phone system. Any time a caller / customer is waiting on your phone lines, they could be hearing all the valued-added benefits your company can and will provide. Hold Power® is effecctive, inexpensive and target marketing at its best!!! Call us today for a free Hold Power® virtual test drive!!